How to Get Leads from Social Media in Real Estate (YouTube + Instagram Strategy)

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Justin Konikow to break down how real estate professionals are actually generating business from social media today using YouTube, Instagram, CRM systems, and content strategy.

If you are a commercial real estate broker, residential agent, investor, or entrepreneur looking to generate leads from social media in 2026, this episode gives you a practical roadmap.

Key Topics Discussed:

• Why most real estate agents struggle to generate leads from social media
• How YouTube works as an evergreen lead generation machine
• Why Instagram is one of the most underrated tools for relationship building
• The difference between transactional marketing and platform-driven marketing
• How data, CRM, and content work together to create consistent deal flow

Follow Commercial Real Estate Secrets for more insights into commercial real estate marketing and building a real estate business that grows with you.