Industrial Real Estate Episodes

The Southern California industrial market has changed—fast. Rents surged, new supply hit the market, and now owners and brokers are dealing with a very real reset. In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Allen C. Buchanan to talk through what’s happening in the Inland Empire and across SoCal industrial. Allen shares what the numbers are actually saying, what deal terms look like today, and how brokers can guide owners when expectations are stuck i...

What does it take to build a repeatable commercial real estate content strategy that drives real business—not just likes? In this episode, Aviva Sonenreich sits down with James Bean to talk about branding, social media strategy, and why most commercial real estate professionals post the wrong kind of content. They cover how to position yourself as the obvious expert, why consistency beats “perfect,” and how content can create inbound deal flow—especially for industrial real estate, 1031 excha...

What would a disciplined commercial real estate investor buy in Colorado right now? In this solo episode of Commercial Real Estate Secrets, Aviva Sonenreich breaks down three industrial properties she believes represent the best combination of simplicity, tenant quality, and long-term upside in today’s market. She compares industrial vs multifamily ownership, explains why warehouses reduce operational risk, and walks through real examples tied to defense tech, advanced manufacturing, and logi...