Building a commercial real estate brand today isn’t about perfection — it’s about authenticity, consistency, and giving real value.
In this episode, Aviva Sonenreich sits down with James Bean to break down how she built one of the most recognized personal brands in CRE.
They talk about:
➡️ how Aviva got her start in the industry
➡️ why authenticity matters more than polish
➡️ why most brokers still avoid social media
➡️ what finally pushed her to start creating content
➡️ how she used marketing principles to break through
➡️ the difference between self-serving and value-driven content
➡️ why giving more always leads to getting more
➡️ the blueprint any broker can follow to stand out online
If you’re a broker, investor, or anyone trying to grow a presence in commercial real estate, this conversation is your foundation for building a brand that lasts.
Chapters:
00:00 - Intro
00:37 - How did Aviva start in CRE
02:26 - When did Aviva start posting on social
04:30 - Nobody in the industry talks about it
09:31 - How do actual sales look via social media
12:01 - How did Aviva get to 1M followers on TikTok
14:13 - 1031 exchange myths
19:32 - Are you doing everything yourself for social media
22:36 - Authenticity on social media
24:56 - AI prompts that will help you make more content
27:19 - Importance of branding
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✅ Subscribe to The Channel Aviva Real Estate to stay updated on commercial real estate trends and insights from industry influencer Aviva: https://www.youtube.com/channel/UCkIsZ097ooWj53MoXjGrs-g
✅ Stay Connected With Me.
👉 Website: https://warehousehotline.com/
👉 Instagram: https://www.instagram.com/avivarealestate
👉 Twitter: https://twitter.com/AvivaRealEstate
👉 TikTok: https://www.tiktok.com/@avivarealestate
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✅ For Business Inquiries: aviva@warehousehotline.com
☎️ Call Us On: (303) 409-9546, 720-276-2717
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📍 Visit our office:
Address: 2 Adams St, 601 Denver, CO 80206 USA
✅ Recommended Playlists:
👉 COMMERCIAL REAL ESTATE:
https://www.youtube.com/watch?v=qWRkMV-fVe0&list=PLQ9iGGfw_1jRVsB7nJFP5Ucox8dZ8AfFf&pp=iAQB
👉 WHY WAREHOUSES:
https://www.youtube.com/watch?v=qWRkMV-fVe0&list=PLQ9iGGfw_1jSSPnfWXJV7hSxlcopQqYjg&pp=iAQB
✅ Other Videos You Might Be Interested In Watching:
👉 No more auctions for this old dog @gordonramsay
https://www.youtube.com/watch?v=KTtSs_hwzrw
👉 Actually the craziest day ever
https://www.youtube.com/shorts/_ZRrQ5I-VDg
👉 Commercial Real Estate : Why Warehouses?
https://www.youtube.com/watch?v=qWRkMV-fVe0
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✅ About Aviva Real Estate.
Aviva joined the family business at 22, hell-bent on proving her way.
Aviva noticed a significant gap in how Commercial Real Estate utilized the internet. She quickly integrated modern marketing practices through automation, data analytics, and social media strategy to expand the company rapidly. Meanwhile, the internet was not only changing the overall practices of commercial real estate, but it was also controlling how the general public needed commercial real estate as a whole.
With a strong passion for helping people create their destinies, Aviva and the Warehouse Hotline use social media to speak to +1.2 million followers on TikTok and Instagram under the alias, @AvivaRealEstate, to share a wealth of knowledge on one of the industry’s most rapidly growing markets. Aviva’s expertise has earned her a spot on the Forbes Real Estate Council, and she was named CREI’s #1 Instagram Influencer in Commercial Real Estate.
For Collaboration and Business inquiries, please use the contact information below:
📩 Email: aviva@warehousehotline.com
🔔 Subscribe to The Channel Aviva Real Estate to stay updated on commercial real estate trends and insights from industry influencer Aviva:
https://www.youtube.com/channel/UCkIsZ097ooWj53MoXjGrs-g
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Disclaimer: We do not accept any liability for any loss or damage which is incurred by you acting or not acting as a result of listening to any of our publications. For all videos on my channel: This information is for general & educational purposes only. Always consult with an attorney, CPA, or financial professional for advice based on your specific situation.
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