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Episodes

Oct. 22, 2025

The Industrial Development Formula | Market Trends, Deal Making & Dig…

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Nick Sansone , Principal at Sansone Group, to talk about the evolution of industrial development, raising institutional capital, and building ...

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Oct. 15, 2025

What No One’s Telling You About Investing in Apartments

Multifamily investing might be the most powerful way to build wealth in commercial real estate — and 2025 could be the best time in decades to start. With predictable income, risk diversification, and scalable cash flow, this...

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Oct. 8, 2025

What Posting Every Day for Years Taught Me About Business

In this candid Q&A, Aviva Sonenreich sits down with Kusima Boswell, co-founder of Terrakotta, to talk about content strategy, inbound deal flow, and building a brand that attracts. They cover what it really takes to gain trac...

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Oct. 1, 2025

This One Prospecting Shift Will Change Your CRE Business

Aviva Sonenreich sits down with Kusiima Boswell, co-founder of Terrakotta, the AI prospecting platform helping commercial real estate professionals turn cold calls into real conversations. They discuss how Terrakotta is resha...

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Sept. 24, 2025

The One Shift That Will Redefine Office Buildings Forever

In this episode of Commercial Real Estate Secrets, Aviva sits down with Jonathan Iger, CEO of Sage, to talk about legacy, branding, and the future of office buildings. They explore Jonathan’s journey from carrying forward his...

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Sept. 17, 2025

The New Rules of Lending in 2025

I recently sat down with Ira Zlotowitz , founder and CEO of GParency, for a conversation that completely reimagines what mortgage brokerage should look like in 2025. We talked about why most commercial real estate owners aren...

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Sept. 10, 2025

Real Estate for Beginners: 3 Steps to Get Started

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich breaks down the three essential steps to starting a real estate career that lasts. From passing your licensing exam, to creating a financial safety net, to f...

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Sept. 3, 2025

Everything You Need to Know About DSTs (Delaware Statutory Trusts)

This week on Commercial Real Estate Secrets, I sit down with Ben Carmona , Managing Partner at Perch Wealth, to talk about one of the most underutilized and misunderstood tools in commercial real estate: the Delaware Statutor...

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Aug. 27, 2025

The Free CRE Tool You’re Probably Ignoring (and Why It’s Costing You …

This week on Commercial Real Estate Secrets, I brought James Milner, CCIM back for round two—because we hit a nerve last time: overpriced software in commercial real estate. James runs Appalachian Commercial Real Estate out o...

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Aug. 20, 2025

Posting Pays Off: What Every Broker Should Know About Social Media

This week on Commercial Real Estate Secrets, I sit down with my friend James Milner, CCIM , a commercial real estate broker out of North Carolina with Appalachian CRE. James and I met nearly two years ago at the CREI Summit, ...

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Aug. 13, 2025

Is Office Space Dead? What William H. Macy Noticed at Gary Vee’s Head…

This week on Commercial Real Estate Secrets, I’m telling you a wild story that challenged everything I thought I knew about office space in 2025. We’ve all heard the narrative—“office is dead.” I work from home. I love workin...

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Aug. 12, 2025

Recession-Proof Real Estate, Downside Risk & the Power of Holding

When interest rates are rising, deals are falling through, and uncertainty dominates the headlines—what’s the smartest way to invest in commercial real estate? In this episode of Commercial Real Estate Secrets, I’m joined aga...

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Aug. 6, 2025

Buying Smarter: What a Real Estate Attorney Wants You to Know

In this special crossover episode, I sit down with Steven Spierer —real estate attorney, investor, and host of TalkRadio1.com—for a wide-ranging conversation on the legal and strategic fundamentals behind real estate investin...

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July 30, 2025

How to Stand Out to Billionaires, Family Offices & High-Net-Worth Inv…

This week on Commercial Real Estate Secrets, I sat down with Richard C. Wilson , CEO of Family Office Club—the largest network of ultra-wealthy investors in the world. We got into everything—from how to actually reach family ...

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July 23, 2025

Hard Assets, Hard Money, Hard Times | How to Win in 2025

This week on Commercial Real Estate Secrets, I sit down with Ben Reinberg—CEO of Alliance CGC, creator of the Hard Asset Empire Blueprint, and author of Hard Assets and Hard Money for Hard Times—to break down what it really t...

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July 16, 2025

Why This Developer Shares Everything Online—and How It Landed Him a $…

What a conversation! In this episode of Commercial Real Estate Secrets, I sit down with Zach Molzer—the 24-year-old developer who’s flipping a 100-year-old haunted hotel in the heart of Kansas City into 122 apartments, a rooftop cocktail bar, and over 20,000 square feet of amenity space. We get int…

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July 9, 2025

The Platform Tenants Love—and Landlords Can’t Ignore

In this episode of Commercial Real Estate Secrets , I sat down with Rafael Weiss , the founder and CEO of Sytes —the reverse marketplace that’s closing CRE deals faster (and cheaper) than anything we’ve seen before. You’ve he...

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July 2, 2025

This $3.2M Deal Started With a LinkedIn Post—Here’s the Playbook

This week on Commercial Real Estate Secrets, I chat with Carson Baird —industrial and land broker based in Southwest Florida and proud twin dad—to talk about the power of social selling in commercial real estate. Carson share...

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June 25, 2025

A Smarter Way to Generate CRE Leads (No Cold Calling Required)

If you’re tired of cold calling, chasing leads, or feeling like your credibility is always on trial—this one’s for you. I sat down with author and CRE strategist Ed Winslow to talk about how he built an inbound lead machine u...

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June 18, 2025

Retail 2025: What’s Winning, What’s Dead, and What’s Next

This week on Commercial Real Estate Secrets, I sit down with Brittany Megrath , owner and principal broker at M Square Commercial, to dig into the evolving world of retail real estate and ground-up development. From fast-food...

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June 11, 2025

Why You’re Overpaying on Property Taxes (And What to Do About It)

This week, I sat down with Matt Buchalski —head of sales at OwnWell and founder of Deep Blue Capital—to talk about something that’s crushing a lot of investors right now: property taxes . Let’s be real—pricing peaked in 2022,...

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June 4, 2025

45 Days to Get It Right: The Truth About 1031s

This one’s for the brokers, investors, and dealmakers who think they know 1031 exchanges—but are still stuck in the “sell-then-buy” mindset. In this real-world deep dive with Chassidy Goolsby, aka The 1031 Gal, we’re breaking...

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May 28, 2025

Want to Grow Your CRE Business? Focus on This One Thing

On this episode of Commercial Real Estate Secrets, I had the absolute pleasure of catching up with my friend, fellow mom, and one of the sharpest brokers I know— Amy Calandrino . She’s the founder of Beyond Commercial and jus...

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May 21, 2025

Everything You NEED to Know to Make 7 Figures in Commercial Real Esta…

This week, I sat down with Rod Santomassimo , founder of the Massimo Group and one of the most influential voices in commercial real estate coaching. Rod has helped some of the biggest names in the business—including Bob Knak...

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