Episodes

In this candid Q&A, Aviva Sonenreich sits down with Kusima Boswell, co-founder of Terrakotta, to talk about content strategy, inbound deal flow, and building a brand that attracts. They cover what it really takes to gain trac...

Aviva Sonenreich sits down with Kusiima Boswell, co-founder of Terrakotta, the AI prospecting platform helping commercial real estate professionals turn cold calls into real conversations. They discuss how Terrakotta is resha...

In this episode of Commercial Real Estate Secrets, Aviva sits down with Jonathan Iger, CEO of Sage, to talk about legacy, branding, and the future of office buildings. They explore Jonathan’s journey from carrying forward his...

I recently sat down with Ira Zlotowitz , founder and CEO of GParency, for a conversation that completely reimagines what mortgage brokerage should look like in 2025. We talked about why most commercial real estate owners aren...

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich breaks down the three essential steps to starting a real estate career that lasts. From passing your licensing exam, to creating a financial safety net, to f...

What if you could sell a property, defer capital gains taxes, increase your income, and eliminate landlord headaches — all at the same time? In this episode of Commercial Real Estate Secrets, I sit down with Ben Carmona, Mana...

This week on Commercial Real Estate Secrets, I brought James Milner, CCIM back for round two—because we hit a nerve last time: overpriced software in commercial real estate. James runs Appalachian Commercial Real Estate out o...

This week on Commercial Real Estate Secrets, I sit down with my friend James Milner, CCIM , a commercial real estate broker out of North Carolina with Appalachian CRE. James and I met nearly two years ago at the CREI Summit, ...

This week on Commercial Real Estate Secrets, I’m telling you a wild story that challenged everything I thought I knew about office space in 2025. We’ve all heard the narrative—“office is dead.” I work from home. I love workin...

When interest rates are rising, deals are falling through, and uncertainty dominates the headlines—what’s the smartest way to invest in commercial real estate? In this episode of Commercial Real Estate Secrets, I’m joined aga...

In this special crossover episode, I sit down with Steven Spierer —real estate attorney, investor, and host of TalkRadio1.com—for a wide-ranging conversation on the legal and strategic fundamentals behind real estate investin...

This week on Commercial Real Estate Secrets, I sat down with Richard C. Wilson , CEO of Family Office Club—the largest network of ultra-wealthy investors in the world. We got into everything—from how to actually reach family ...

This week on Commercial Real Estate Secrets, I sit down with Ben Reinberg—CEO of Alliance CGC, creator of the Hard Asset Empire Blueprint, and author of Hard Assets and Hard Money for Hard Times—to break down what it really t...

What a conversation! In this episode of Commercial Real Estate Secrets, I sit down with Zach Molzer—the 24-year-old developer who’s flipping a 100-year-old haunted hotel in the heart of Kansas City into 122 apartments, a rooftop cocktail bar, and over 20,000 square feet of amenity space. We get int…

In this episode of Commercial Real Estate Secrets , I sat down with Rafael Weiss , the founder and CEO of Sytes —the reverse marketplace that’s closing CRE deals faster (and cheaper) than anything we’ve seen before. You’ve he...

This week on Commercial Real Estate Secrets, I chat with Carson Baird —industrial and land broker based in Southwest Florida and proud twin dad—to talk about the power of social selling in commercial real estate. Carson share...

If you’re tired of cold calling, chasing leads, or feeling like your credibility is always on trial—this one’s for you. I sat down with author and CRE strategist Ed Winslow to talk about how he built an inbound lead machine u...

This week on Commercial Real Estate Secrets, I sit down with Brittany Megrath , owner and principal broker at M Square Commercial, to dig into the evolving world of retail real estate and ground-up development. From fast-food...

This week, I sat down with Matt Buchalski —head of sales at OwnWell and founder of Deep Blue Capital—to talk about something that’s crushing a lot of investors right now: property taxes . Let’s be real—pricing peaked in 2022,...

Want to sell a property and keep more of your profits instead of writing a massive check to the IRS? In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Chassidy Goolsby, a 1031 exchange expert ...

On this episode of Commercial Real Estate Secrets, I had the absolute pleasure of catching up with my friend, fellow mom, and one of the sharpest brokers I know— Amy Calandrino . She’s the founder of Beyond Commercial and jus...

This week, I sat down with Rod Santomassimo , founder of the Massimo Group and one of the most influential voices in commercial real estate coaching. Rod has helped some of the biggest names in the business—including Bob Knak...

This week, I sit down with Topher Stephenson , Head of Operations at Aspire Commercial and author of Chat CRE News—the leading newsletter on AI and tech in commercial real estate. In this episode, Topher breaks down how ChatG...

In this episode of Commercial Real Estate Secrets, I sit down with Justin Ryder , a commercial real estate advisor, investor, and media creator based in Kentucky. Justin is the co-host of Sales Life, a new podcast redefining ...