James Bean

What does it take to build a repeatable commercial real estate content strategy that drives real business—not just likes? In this episode, Aviva Sonenreich sits down with James Bean to talk about branding, social media strategy, and why most commercial real estate professionals post the wrong kind of content. They cover how to position yourself as the obvious expert, why consistency beats “perfect,” and how content can create inbound deal flow—especially for industrial real estate , 1031 exchang...