Episodes

What does it actually mean to tokenize commercial real estate, and why are investors paying attention? In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Matthew Davis of DeFi CRE to break down what commercial real estate tokenization actually means and why investors and property owners should be paying attention. Matthew explains how blockchain could enable fractional ownership, create new ways for owners to access capital, and potentially bring greater liquidity...

Breaking into commercial real estate can feel overwhelming, especially when you’re starting with no industry experience. In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with her very first CRE mentee, Ciara Monfort, to talk about how mentorship helped Ciara learn the business, discover her niche in tenant representation, and build a career helping growing companies find commercial space. Ciara shares what she learned working alongside Aviva, why she ultimately gravi...

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Joe Killinger, Managing Partner of Commercial Brokers International, to talk about how AI and digital marketing are changing the competitive landscape in commercial real estate. Joe explains why brokers who consistently create useful content are positioning themselves to show up in AI search, how smaller independent brokerages can compete with major national firms, and why technology still cannot replace market kn...

Sales gets you in the door. This is what keeps you there — according to Ken Ashley, Executive Director at Cushman & Wakefield, who's spent 30 years building a name for himself in commercial real estate.In this episode, Aviva sits down with Ken to talk about the brutal first year that almost made him quit the business entirely (8.5 months with zero closed deals), the three decisions he made after the 2008 crash that changed everything financially, and why he became one of the first brokers in the...

In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Dr. Shimon Blau, a candidate for Colorado’s 1st Congressional District, for a conversation about the issues affecting Denver businesses, property owners, and real estate. They discuss what a member of Congress can actually do for local businesses, the cost of development and housing, permitting, tariffs, federal funding, and the potential impact when major employers leave a market. Dr. Blau also shares his experie...

Before you invest in a real estate syndication, how do you know whether the deal—and the person running it—deserves your trust? In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with multifamily investor and syndicator Natasha Falconi to break down three things every passive investor should check: the sponsor’s track record and skin in the game, the debt and underwriting assumptions, and the fees you’re actually paying. Whether you’re considering your first syndicatio...

What makes a business worth buying—and how do you build one that gives you the freedom to sell or keep it? In Part 2 of Commercial Real Estate Secrets, Aviva Sonenreich and Kory Mitchell, founder of Iconic Founders Group, explore what buyers look for in a business, why some overlooked industries offer opportunities, and how strong leadership, recurring revenue, and the right real estate can create long-term wealth. Kory also shares what he would do differently after selling his family business, ...

What does it actually mean to become “famous” as a real estate broker—and why does it matter? In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with David Murphy, aka the “Dock High Guy,” to talk about how he built a recognizable niche in industrial real estate and used social media to expand his reputation far beyond traditional networking. David shares what worked, what didn’t, why authenticity beats constantly promoting listings, and why building a brand—just like ...

Selling a successful business can create life-changing wealth, but the check is only part of the story. In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with Kory Mitchell, founder of Iconic Founders Group, to unpack what he learned growing a family environmental services company to 37 offices, 1,400 employees, and hundreds of millions in revenue before selling it. Kory shares the emotional side of exiting, why he kept the real estate, how leverage changed the way he...

What does a commercial real estate reporter notice that most investors, brokers, and owners miss? In this episode of Commercial Real Estate Secrets, Aviva Sonenreich sits down with BusinessDen reporter Matt Geiger to go behind the headlines and uncover how CRE stories actually get found. Matt shares how he tracks transactions, permits, financing records, and development activity, why the people behind a property often tell a better story than the building itself, and what greater transparency me...